Free Admission Promotions
Stomp Out Hunger Day
JUNE 22 | NOON-3 P.M.
Festivalgoers who arrive on the first day of Summerfest at any gate with three non-perishable cans of healthy fruits or vegetables (or any three non-perishable food items) are eligible to receive one free admission ticket that’s valid for the day and time of promotion.
Children’s Fest Day
JUNE 23 | NOON-3 P.M.
Festivalgoers who arrive on Friday, June 23 between noon and 3 p.m. will be admitted for free.


It’s time to pick your Milwaukee favorites for the year!
Mary Lou’s Closet Supply Drive
JUNE 24 | NOON-3 P.M.
The first 1,500 guests who bring donations of new deodorant, socks and menstrual hygiene products that are a total minimum value of $10 will receive a free admission ticket valid for the day and time of promotion.
Throwback Thursday
JUNE 29 | NOON-6 P.M.
Anyone who arrives between noon and 6 p.m. will have a $5 admission fee, additionally Pick ‘n Save shoppers can earn four free Summerfest Tickets for every $50 spent at Pick ‘n Save and Metro Market locations between April 26 and May 16 with ticket offers printed at the bottom of the receipt.
Show Your College Pride Day
JUNE 30 | NOON-3 P.M.
Students who arrive at Mid Gate Promotions Booth who wear a shirt or hat representing a participating college or university or students who present their high school ID will receive one free admission ticket valid for the day and time of the promotion.
Summerfest With Military And First Responder Appreciation
JULY 1 | NOON-6 P.M.
All active duty military personnel and veterans, police, fire and EMT (along with up to four family members) who present a valid Military ID, copy or photo of a DD-214 form, driver’s licence with veteran classification or law enforcement or fire department agency credentials, or police and fire union cards along with a photo ID, are eligible to get into free at the day and time of promotion.

“Make A Child Smile” Day
JULY 1 | NOON-3 P.M.
The first 2,500 patrons who bring new or gently used children’s books that add up to a minimum value of $10 will receive one free admission ticket valid for the day and time of the promotion.
Seniorfest Day
JULY 6 | NOON-4 P.M.
Guests 60-years-old and over who arrive with a valid ID will be admitted for free during the date and time of the promotion.
Community Food Drive
JULY 6 | NOON-3 P.M.
The first 2,000 people who bring three non-perishable food items (canned fruits and vegetables are especially appreciated) will receive one free admission ticket valid for the day and time of the promotion.
It’s Free With Fritos
JULY 7 | NOON-6 P.M.
Guests that arrive between noon and 6 p.m. will be admitted for free, additionally the first one thousand people who enter through the Mid Gate will receive a free Fritos and Summerfest branded bag.
Summerfest Fan Appreciation Day
JULY 8 | NOON-3 P.M.
Festivalgoers who arrive between noon and 3 p.m. will be admitted for free. Additionally the first 30,000 guests will receive an admission ticket for Summerfest 2024 and a Big Win Entry ticket.
Other Ticket Deals
Download the Summerfest App for a Free Ticket
JUNE 22, JUNE 23 OR JUNE 24 | NOON – 4 P.M.
If you download the Summerfest app, you can claim one free ticket that’s valid for one admission during the first weekend of Summerfest between noon and 4 p.m.
Summerfest At Pick ‘N Save
ALL WEEKENDS
Grocery shoppers can earn two free Summerfest tickets if they purchase at least $25 in participating items between May 24 and June 13 in a single transaction with a Fresh Perks card at their local Pick ‘n Save or Metro Market store.
Versiti Summerfest Blood Drives
ALL WEEKENDS
Anyone who donates blood at Versiti Blood Center in Wisconsin or Illinois between May 25 and June 13 will receive access to one free general admission ticket.
Subscribe to Milwaukee Magazine and Get a Free Ticket
ENDS FRIDAY, JUNE 23
Lock in a three-year subscription to Milwaukee Magazine (36 issues) for the low price of $36 and you’ll receive a free general admission ticket to Summerfest.
