10 Beautiful Milwaukee Wedding Dresses and the Local Stores That Sell Them

Searching for a wedding dress that expresses your personal style? Look no further

We’ve gathered a variety of flattering, locally sourced gowns. Find one you like, then head over to the shop and try it on, easy-peasy. You’ll look great walking down the aisle, and even better dancing the night away at a romantic venue like Dandy, the site of this photo shoot.


Photography by Aliza Baran
Styling and text by Elisabeth Wallock
Hair and makeup by Maggie Banks and Kristin Bose
Flowers by Feisty Flowers; Shot on location at Dandy

ORNATE BEADWORK and Swarovski crystals make up the bodice of this fairytale number. Delicate layers of tulle add movement to the floaty ballerina skirt without weighing it down.

Allen dress by Sottero and Midgley, $2,349, at Eva’s Bridal Center (100 E. Oak St., Oak Creek).


THIS FROCK’S tie bow sleeves lend a vintage vibe, and  the swiss dot silk fabric makes it equal parts playful and ultrafeminine.

The Cambridge dress by Lela Rose, at Gigi (234 W. Florida St., Suite 110). Earrings by Sara Gabriel Ashley, at White Dress Bridal Boutique.


BRIDAL JUMPSUITS are now widely accepted as a chic and modern alternative to the traditional dress. Not quite bold enough to suit up for the ceremony?  Slip into one for the reception, and dance all night.

Nicki jumpsuit by Jill Stuart, $328 at BHLDN. AB93E004 pave checkerboard earrings by Alexis Bittar, $365 at Faye’s (1505 W. Mequon Rd., Mequon). Star cuff by Hayley Paige, at White Dress Bridal Boutique. Blaire two-piece dress sandals by Material Girl, $50 at  Macy’s (2500 N. Mayfair Rd., Wauwatosa).

THIS DRESS has pockets, need we say more? 

Nouvelle Amsale dress by Camilla at White Dress Boutique. 


ROMANCE IS in the air. Featuring a cascade of 3D floral appliques, this dreamy gown would be a vision at a garden ceremony.

The Primrose Hill dress by Lela Rose, at Gigi. Renee Pawele Midori earrings, at White Dress Bridal Boutique.


Flower Power

We asked Jaclyn Millonzi – founder of Feisty Flowers – to spruce up our shoot, and we couldn’t have been happier with her work. To create the bouquets and floral backdrops shown here, she applied white and metallic spray paints to swathes of greenery and paired them with big blooms in complementary colors.

Millonzi says painted florals could become even more popular in the coming year, along with textural foliage, like Pampas grass, and bold-colored blooms. “Colors are coming back,” she says. “People are taking risks more.”

Lindsey Anderson


BOHEMIAN BRIDES will fall in  love with this ethereal dress bestrewn with handmade embroidered florals. Skip 2019’s flower crown and opt for an interesting headpiece made from in-season blooms.

Carla dress by Made With Love, $2,799 at Bucci’s Bridal (617 Ryan St., #210, Pewaukee). Alex earrings by Sara Gabriel, at White Dress Bridal Boutique.


A CELESTIAL-INSPIRED wedding dress is perfect for the unconventional bride who isn’t afraid to make a statement. The gold and silver stars that stud this whimsical gown are sure to leave your darling moonstruck.

50601 (Orion) dress by  Willowby by Watters, at White Dress Bridal Boutique. Renee Pawele Midori earrings, at White Dress Bridal Boutique.


Fine and Dandy

Even before they decided to open Dandy, the vintage boutique on Vliet Street featured here, Jessica and Ryan Day spent a lot of time scouring local thrift stores for one-of-a-kind finds. And before they tied the knot in August 2018, they knew exactly where they’d host their wedding and how they’d furnish it. They converted a large portion of their 7,000-square-foot storefront into a makeshift wedding venue and decorated it with antique rugs (borrowed from the owners of Loom House) and their own merchandise. Ryan wore a quirky captain’s blazer that he bought from Goodwill; Jessica painted the tablecloths that lined the reception tables herself.

The event went over so well that the couple has since started renting out Dandy to others. “It’s still emotional whenever people have an event here, whatever they’re doing,” Ryan says. “Because you know your sweat is tied
to it. Wouldn’t trade it  for anything.”

Lindsey Anderson


THE CLEAN lines and minimalist aesthetic of this dress intersect with edge and drama when paired with a white leather jacket and attachable billowy overskirt.

Kayla dress by Amsale Nouvelle and Opera overskirt by Martina Liana, at White Dress Bridal Boutique. Hair comb by Sara Gabriel, at White Dress Bridal Boutique. Stud earrings by Faye’s, $19 at Faye’s. Hazel pointy toe pump by Sam Edelman, $120 at Nordstrom (2424 N. Mayfair Rd., Wauwatosa). Leather jacket, stylist’s own.


SIMULTANEOUSLY SEXY and elegant, this form-fitting dress puts a spin on the deep V-neck trend with sheer overlay and a detachable collar necklace.

Style 1821 dress by Kenneth Winston, $1,765 at Eva’s Bridal Center. Drop earrings  by Faye’s, $19 at Faye’s. 


This story is part of Milwaukee Magazine‘s Milwaukee Weddings 2020 issue. 

Find the issue on newsstands or buy a copy at milwaukeemag.com/shop.

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Editorial Intern at Milwaukee Magazine