Giving Tuesday kicks off the season of charity and reminds us what the holidays are really about.
While most Americans know all about Black Friday and Cyber Monday, not many are aware of Giving Tuesday, a global movement started in 2012. Giving Tuesday (or #GivingTuesday) takes place the day after Cyber Monday (Nov. 29), and encourages people to get involved and give back to the community.
The annual effort uses the influence of collaboration and social media to share stories and inspire others to celebrate generosity and acts of kindness. Volunteering your time, donating to charities or using your skills to help nonprofits with their campaigns are just some of the ways participants choose to give back.
“GivingTuesday is the perfect platform for everyone to reflect about what’s important to them and to give their time and resources to support organizations that they believe in,” says Laura Rauman, founder and president of Bloom360, one of the local organizations involved in the effort this year. Bloom360 Learning Community, a new school that will provide specialized education for children with neuro-diverse needs, is asking Milwaukeeans to show their support by watching the Bloom360 intro video, sharing its Facebook group and website, inviting the organization to present information to a group you belong to, or making a donation to support the school’s fall 2017 opening.
The list of all Milwaukee organizations taking part in Giving Tuesday can be found at givingtuesday.org.