On the Rise: Whitestone Station
January 18, 2016Insider Magazine Real Estate
Whitestone Station rendering by Rinka Chung Architecture.

On the Rise: Whitestone Station

Big times at Whitestone Station.

BY Matt Hrodey

Whitestone Station
Approx. $90 million* / Falls Parkway and Roosevelt Drive, Menomonee Falls

Near the center of Menomonee Falls, a triangle of land has gone through an upheaval in recent years, from an industrial boneyard to what’s now called “Whitestone Station.” Construction of this mixed-use patchwork began in 2013 with the opening of a new Costco and grew to include luxury apartments, a sports medicine facility and a potpourri of retailers, including Ulta Beauty and Home- Goods. The latest of several smaller buildings on the site was finished this fall, and a couple eateries are expected to open up inside in mid-January: Mooyah Burgers and Firehouse Subs. And that’s not all. This summer, a new hotel will debut on the site under Hilton’s Home2 Suites brand.

*Increase in assessed value. 

‘On the Rise: Whitestone Station’ appears in the January issue of Milwaukee Magazine.

Find it on newsstands beginning January 2, or buy a copy at milwaukeemag.com/shop.

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Matt Hrodey
Matt has written for Milwaukee Magazine since 2006, when he was a lowly intern. Since then, he’s held the posts of assistant news editor and, most recently, senior editor. He’s lived in South Carolina, Tennessee, Connecticut, Iowa, and Indiana but mostly in Wisconsin. He wants to do more fishing but has a hard time finding worms. For the magazine, Matt has written about city government, schools, religion, coffee roasters and Congress.

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