Returning to Mercedes Benz Fashion Week to present her S/S
2013 collection is one of my favorite designers, Son Jung Wan. When I got my invitation to see her runway show coming up this weekend, I decided to publish some of the
pictures I took last February of her Fall 2012 collection to illustrate the
high level at which this designer operates. Actress Taylor Momsen is a fan, and did a photo-op with the fun and friendly designer! I particularly love the way she combines textures like fur,
leather, and opulent woven fabrics to create spectacular pieces that transcend
mere fashion, and take it into the realm of art. This is why I love
going to NYC twice a year and experiencing the magic of New York Fashion Week. Below is a short biography from www.mbfashionweek.com to let you know
a little more about her!
Born & raised in Korea, Son Jung Wan, majored in
Industrial Craft at Sookmyung Women’s University and after graduating, went to
design school at International Mode in Seoul. In 1989, Son decided to open a
small shop just across the street from Galleria Department Store so she could
house & sell her then small collection of stylish wears. Seeing how
successful her store was, Galleria offered her a shop in shop only a year later
and from there the Son Jung Wan brand grew. In 1993, Son received the “Golden
Needle Award” from the Korea Fashion Editor Association and in 2005, was named
“Designer of the Year” by Seoul Metropolitan.
The luxurious collections designed by Son Jung Wan consist
of impeccably executed separates including tops, skirts, shorts, pants, and
jackets as well as dresses all made from the must sumptuous fabrics. With each
collection, Son captures the dual nature of women and how they like to dress;
at times pretty and feminine, other times chic and stylish & still others
sexy.
Today, Son Jung Wan is one of the largest Korean designer
labels in the country with over 37 billion won (34 million dollars) in sales
for 2009 and a total of 37 stores carrying the brand.
Son has participated in Seoul Fashion Week for many years and has shown at Who’s Next, the Parisian trade show. Son Jung Wan is a woman of many passions. She is a fashion designer, a philanthropist, an avid traveler and a collector of art to name just a few.
I will be publishing as many photo’s and inspirations as I can during my 9 days in NYC, so stop back and check out what the Fashion Farmboy is up to here at milwaukeemag.com!
