Fun Fact: Milwaukee Day once appeared on Jeopardy with the clue: “This Wisconsin city celebrates itself every April 14, a date based on its 414 area code.” What is Milwaukee?
Milwaukee. A city of breweries, Cream City bricks, architecture, motorcycles, festivals and its own special day. April 14, or 4/14, is our day to celebrate the city we all call home. So, pull out your best Milwaukee garb and have some city fun at any of these 414-approved events.
Where: 401 W Canal St
When: 10 a.m.-6 p.m.
After 115 years as a household name, Harley Davidson is a staple of any Milwaukee Day celebration. Anyone sporting the word “Milwaukee” on their clothing will receive free admission to the H-D Museum. Don’t fret if you don’t have any Milwaukee gear; The Shop has you covered with clothes and other merchandise, on sale for $4.14. Speaking of $4.14, the MOTOR Bar & Restaurant will have cheeseburgers with lettuce, tomatoes and onions for this special Milwaukee Day price. There will also be BBQ and live blues music from 5- 9 p.m.
Where: Company Brewing- 735 E Center St.
When: Doors open at 9 p.m. and the party starts at 10 p.m.
Cost: $8 in advance, $10 at the door
Party like it’s 1999 or 1846 (Milwaukee’s founding day) with Milwaukee Record at Company Brewing! Entertainment from local artists Tigernite, Midwest Death Rattle, and ZED KENZO will keep you dancing. And just when we thought the 414 references dried up, Company Brewing’s new Milwaukee Day Lager – 4.14 percent ABV – will be offered for $4 all night.
Where: 207 E Buffalo St. #318
When: Noon-6 p.m.
Cost: t-shirt prices vary
Too Much Metal has created shirts celebrating Milwaukee’s diverse culture and intersectionality just in time for Milwaukee Day. Purchase the shirts online or at their showroom on April 14. “The idea with these shirts is to draw as many different populations into the circle as possible, understanding that a rich and diverse community is the future of this city,” says Too Much Metal’s Fred Gillich on their company’s blog. And if you don’t see a shirt available that represents your unique identity, let them know. “We want all our circles to overlap like some rad Milwaukee Venn diagram,” he added.
Where: 800 W Wells St.
When: 11 a.m.-3 p.m.
Cost: Ticket prices vary
Celebrate Milwaukee Day by learning about how the city came to be. Immerse yourself in Milwaukee’s rich history at the Milwaukee Public Museum. Starting at noon, attend Kenosha’s Civil War Museum theatre program: Caroline Quarlls – My Independence Day and learn about Caroline Quarlls, a slave who traveled through Milwaukee to her freedom in Canada. All three of the Museum’s floors will feature other educational activities.
Where: Oriental Theatre — 2230 N. Farwell Ave.
When: 10 a.m.
Between the larger-than-life Buddhas and the multitude of elephants, the Oriental Theatre makes a great place for – you guessed it – yoga! Outdoor Yoga MKE will bring their theory of beneath-the-trees stretching indoors for Milwaukee Day. Enjoy the Oriental Theatre from a different vantage point while engaging in an hour of meditation and light yoga. This event will end just in time to wipe the sweat off your brow and catch the next movie.
Where: 500 N Harbor Dr.
When: 10 a.m.-5 p.m.
Cost: The Market is free, but general admission applies if visiting the rest of the museum.
Shop local at Discovery World’s indoor market. Browse and buy from Milwaukee jewelry makers, artists and designers. Locally-made products will include ceramics, women’s clothing, leather goods and candles. Don’t let the fun stop there; visit the rest of Discovery World for other Milwaukee-themed events, too, like custom-made poster printing (10:30-12:30 p.m. and 1:30-3:30 p.m.) and paper skyline creations (10-4:15 p.m.).
Where: 2335 S Kinnickinnic Ave.
When: 5 p.m.-8 p.m.
Breaking and Entering will be hosting a free party with live music by Vincent VanGREAT, Ninja Sauce, Kareem City, Yogi B & the Keez at The Tonic Tavern. Stop by and sip on drink specials while enjoying Milwaukee’s hip hop scene.
Where: 235 E Michigan St.
When: Friday, April 13: Storefront- 8 a.m.-6 p.m; Saturday, April 14: Storefront- 10 a.m.-2 p.m.
Cost: 25 free spots
Ever wanted to be a tourist in your own city? Well, here’s your chance! Join Historic Milwaukee for an hour-long guided walking tour of Milwaukee’s historic downtown. The tour will take place on Friday, April 13, and Saturday, April 14, both beginning at noon. Afterwards, stop by their storefront to shop Milwaukee merchandise and posters on sale for $4.14 (normally $10).
Where: 5906 W Vliet St.
When: 12 p.m.
Celebrate Halloween early this year (or Friday the 13th a day late) with the premiere of Ashface at the Times Cinema. Why celebrate Milwaukee Day with a horror film about a serial killer with multiple personalities who encounters an underground society? If you notice traces of Milwaukee throughout the film, it’s not your subconscious: the movie was filmed around the 414! Cheers to the weekend and a great, or not so great, way to celebrate the scarier side of Milwaukee day.
Where: Kenilworth Square East – 1925 E. Kenilworth Place
When: 11 a.m.-3 p.m.
Experience the studio that over 100 award-winning graduate students and faculty call home. This 6-floor, 500,000-square-foot industrial artist studio space will be open to the public for four hours of art exhibitions, live performances, demonstrations, film screenings and activities for all ages.
To celebrate Milwaukee Day, we’re offering a special deal for Milwaukee enthusiasts: a one-year subscription for only $4.14. This deal, like 4/14, only lasts a single day, so get it while it’s good!