Roots Salon’s 2012 Fashion Affair

Photography by Abe Van Dyke.   “There were over 70 models this year,” exclaimed James Arztjek, a stylist at Roots Salon. “We had eight lead hair designers that organized getting all these models ready. You would think it would have been madness, but this year was the smoothest the show has ever gone.” James, the lead stylist in charge of production, had his hands in every part of the show, whether it was meeting with the DJ’s for music, to cueing everyone back stage to ensure “Roots Fashion Affair” would go on without a hitch. As this was the third…

Photography
by Abe Van Dyke.

 

“There were over 70 models this year,” exclaimed James Arztjek, a stylist at Roots Salon. “We had eight lead hair designers that organized getting all these models ready. You would think it would have been madness, but this year was the smoothest the show has ever gone.” James, the lead stylist in charge of production, had his hands in every part of the show, whether it was meeting with the DJ’s for music, to cueing everyone back stage to ensure “Roots Fashion Affair” would go on without a hitch.

As this was the third year Roots Salon put on their popular show, it was bigger than ever. Held at Potawatomi Bingo & Casino Friday, Sept. 28, guests arrived to see a set that was fit for New York Fashion Week. With it’s white runway, fancy cocktails and appetizers – it was certainly an affair to be remembered! James even explained how they kept that runway so pristine: “We had all the models practice in bare feet to keep the runway clean, no shoes were allowed until the actual show!”

Models walked the runway for seven boutiques that each had their own theme such as Little Red Riding Hood and good versus evil.

Every model’s hair was different according to their theme. Models walking for Allure sported heavy black face paint that balanced out the delicate lingerie.

Savvy Bride’s theme of “Masquerade Ball” featured the most ornate headpieces, leaving the audience breathless.

Students of the Institute of Art and Design each designed their own clothing to the theme “Mother Earth”.

The show was hosted by KISS FM’s Wes Mckane and Leigh McNabb. With a live auction and other charitable donations, more than $10,000 was raised for Children’s Hospital’s Hot Unit and Penfield Children’s Center. More than 1,200 attended the affair, and it’s pretty easy to say we are sure next year will be even bigger and better!

*Boutiques involved: Urban Laundry, Francesca’s, Dancerz Closet, Savvy Bride, Sparrow Collectives, The Art Institute of Wisconsin, and Allure.

This post has been updated with additional information.

Comments

comments

Lyneé Ruiz started her career in beauty as a salon hairstylist at Carenza in Brookfield. Seven years later, she signed as a hair and makeup artist for Ford Models in Chicago and Miami. While her job consists of being on sets for advertising, editorial, TV, and backstage at New York Fashion Week, Milwaukee will always be home. Writing about tips and tricks she learns along the way for Milwaukee Magazine is one of her favorite creative outlets.