How Lilliput Records Saved This Beloved East Side Shop

A new record shop in a familiar space on Farwell Avenue

Tanner Musgrove thought about owning her own store while working at the Farwell Street location of Wisconsin record store chain ​The Exclusive Company.

But “it was more of a pipe dream,” she says. Then, when Exclusive announced, in early 2022, that it would close all of its stores, her dream morphed into a mission to save the beloved shop, with the help of her co-worker Brian Kirk. Vinyl-loving patrons opened their wallets to help, kicking in over $22,000.



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The plan worked, and Musgrove and Kirk are now co-owners of a new store in the location called Lilliput Records.

“Record stores are such special places,” Musgrove says. “We didn’t want to lose this one.”

This month, Lilliput Records is celebrating Record Store Day. On April 22 there will be coffee, live music, raffles and, of course, sales on some of their inventory. 

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This story is part of Milwaukee Magazine’s March issue.

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Alli Watters is the digital and culture editor at Milwaukee Magazine. That means that in addition to running this website, she covers art, entertainment, style, home and more for the magazine. It also means she doesn't sleep much.