Q&A: Sid McCain
Sid McCain is a former bigwig in the music industry and the daughter of a world-famous politician. What’s she doing in Milwaukee? You worked as a VP at major record labels like EMI, promoting and signing bands. Now you’re the promotions director of WMSE-FM radio. It has been a big change. I’m learning a whole new skill set. I love it. Station manager Tom Crawford is an amazing man. His knowledge of music surpasses anything I have ever been around. My previous job was almost like selling widgets. Music wasn’t creative; it wasn’t fun. It was about how many records…
