Milwaukee Rep Takes $255,000+ Hit With ‘Titanic’ Cancellation

It’s tough news for The Rep and ticketholders who will not get a chance to see the outstanding show.

A breakthrough COVID-19 outbreak among the cast of the Milwaukee Repertory Theater’s Titanic the Musical has forced the cancellation of the company’s biggest show of the season.

Even with understudies and swing performers, The Rep had to cancel 15 out of 49 total shows due to the quantity of cases and people involved. That’s about a third of the total run. 


 

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Early estimates suggest The Rep will lose out on at least $255,000 in revenue and concessions, according to Rep spokesperson Frances White. Of course, it will be some time before the full number is calculated. 

“We know that this is deeply disappointing news not only for our audiences, but for the hundreds of Rep artists, staff and crew that have worked so hard on this production,” Artistic Director Mark Clements said in a news release. “It crushes us that we are unable to finish out the run of this truly remarkable production.”

The show was originally set to run through May 14 at the Quadracci Powerhouse. Ticket holders will get automatic refunds from The Rep. Reach out to tickets@milwaukeerep.com or 414-224-9490 with questions.

Milwaukee Magazine‘s own Brianna Schubert checked out the show in April. Read her review here

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Allison Garcia is the Digital Editor for Milwaukee Magazine.