“A mermaid!” Several kids shout together, pointing toward the top of the freshwater tank in Discovery World’s Reiman Aquarium. There, a vibrant blue and purple tail dips into the water, and that mermaid dives down gracefully, waving at the audience as they swim with the fishes.
That mermaid, Echo (who prefers to go by their mermaid name), says a physical therapist recommended swimming after an ankle surgery. While shopping for a monofin flipper to help rebuild strength, Echo was amused to see a decorative fish scale cover available. The site also had a link to MerNetwork, a forum for people who dress as mermaids. Echo started “mermaiding” in 2012 and opened a business in 2016.
Their favorite part of performing underwater is the feeling of “unlimited freedom, like flying. … My head quiets down. Those voices that tell me I can’t do it or shouldn’t try – they’re gone,” Echo says.
Their mermaid life also connects to another passion – water conservation. Echo’s monthly gig at Discovery World teaches kids not to pollute our waterways and other lake lessons. “When I started, I joked that I wasn’t smart enough to be a scientist, so I became a mermaid,” Echo says, but that’s changed. Echo is set to graduate from UW-Milwaukee’s School of Freshwater Sciences in December and their day job is working for a nonprofit called Cities Initiative, which protects shorelines. “I guess I can’t make that joke anymore.”


