Women Achievers
This section shines a spotlight on remarkable women in Milwaukee. From innovative businesswomen to compassionate leaders, these women exemplify strength, resilience and brilliance. Read more about their achievements below.
Melinda Stuart
SMART MOVES | 414-526-5242
Melinda Stuart is a passionate, dedicated Certified Specialty Move Manager and the proud owner of Smart Moves, a National Association of Senior and Specialty Move Managers A+ Accredited company, known for its commitment to providing compassionate, high-quality services. Melinda and her team are honored to have received the prestigious Torch Award for Ethics from the Better Business Bureau. Melinda is an active public speaker, who also shares her expertise through presentations around town, helping people with right-sizing and creating a space they can enjoy.
“The best part of the job is learning about people and their stories!”
Susan Keel
METRO BUILDERS ASSOCIATION | 262-436-1122
Susan is a dedicated trade professional and President of the Metro Builders
Association. She champions professional pathways for careers beyond the job site, skilled-trade pride, positive community impact as well as visibility of women in leadership in the residential housing and construction industry.
“I’m so grateful to be a woman shaping residential construction, proving strength and vision belong to all of us.”
Women in Medicine
Whether they’re providing physical therapy, cancer treatment, or promoting mental health and wellness, the women in this section are all working to improve health care across Southeastern Wisconsin. Learn more about their work in these profiles.
Brenda Heinecke, PT, DPT, CSCS
REVITALIZE PHYSICAL THERAPY | 414-331-2323
Dr. Brenda Heinecke, PT, DPT, CSCS, is the founder of Revitalize Physical Therapy and a leader in women’s health. Revitalize Physical Therapy’s mission is to change women’s health care by providing an integrative and comprehensive model. She is redefining women’s health care through elevated, whole-person care that integrates pelvic health and performance with long-term well-being.
“Women deserve a higher standard of health care.”
Allison Murray, M.D.
CITY OF HOPE CANCER CENTER | 262-444-5148
A board-certified breast surgical oncologist at City of Hope® Cancer Center in Northern Illinois, Dr. Allison Murray has expertise in a wide range of surgical treatment options for breast cancer, including advanced oncoplastic procedures. Coming soon, Dr. Murray will also be seeing patients for surgical consultations and minor procedures in Brookfield, Wisconsin.
“I am passionate about empowering patients in their treatment decisions”
The Doctors of Women’s Health Care Waukesha
WOMEN’S HEALTH CARE WAUKESHA | 262-549-2229
Women’s Health Care is a female-physician-owned obstetric and gynecology practice rooted in compassionate, personalized care for patients at every stage of life. The practice’s mission is to build strong, trusting relationships with women by delivering the highest quality medical care grounded in respect, empathy and attention to individual needs.
Founded on the belief that every woman deserves evidence-based care, the practice offers a broad spectrum of services that addresses both routine and complex health concerns. These services include annual wellness exams, family planning and contraception guidance, comprehensive obstetrics support throughout pregnancy, and specialized gynecologic care such as pap screenings, in-office procedures and menopause management.
With obstetric care designed to prioritize the well-being of both mothers and babies, the providers can use in-office ultrasounds and fetal monitoring to support healthy pregnancies and deliver personalized birthing plans.
From early prenatal visits to delivery, the team emphasizes clear communication, informed choice and compassionate support.
Women’s Health Care also provides infertility services, helping individuals and couples navigate the emotional and medical complexities of fertility challenges. These services include evaluation, first-line treatment options and ongoing support tailored to each patient’s circumstances.
Led by an experienced, all-female team of obstetrician-gynecologists and physician assistants, the practice fosters an environment where patients feel listened to, respected and empowered to make confident decisions about their health care. Whether addressing routine wellness, pregnancy care or complex reproductive concerns, Women’s Health Care strives to deliver care that is compassionate, accessible, and deeply patient-centered.
“We are devoted to providing complete women’s health services and building strong and trusting relationships with our patients.”
Jennifer Hruz, FNP-BC, APNP
VIVA WELLNESS WISCONSIN | 262-777-8482
Jennifer Hruz, FNP-BC, APNP, is the founder and owner of VIVA Wellness, a modern medical weight loss and functional wellness practice built from both clinical expertise and lived experience. VIVA Wellness was born from Hruz’s own journey of integrating and overcoming challenges related to obesity and mental health. After losing over 100 pounds, she understands firsthand how vulnerable the process of change can feel – and how often patients experience shame, judgment or dismissal in traditional health care settings. That experience shaped her desire to create a safe space, where people feel seen, heard, valued and supported without judgment.
In 2017, she founded VIVA Wellness to create a new model of care – one where physical, mental and emotional health are treated as inseparable.
Today, VIVA Wellness is a 5,000-square-foot boutique clinic serving thousands of patients. The practice specializes in comprehensive obesity medication management with personalized treatment plans, all thoughtfully integrated with services that support physical functioning, detoxification and whole-body wellness. Offerings include Lymphatic Drainage, Colon Hydrotherapy, IV Hydration and NAD+ Therapy, and Ketamine-Assisted Therapy for individuals experiencing depression, anxiety, PTSD and treatment-resistant mental health conditions.
Mental health is a foundational component of VIVA’s care philosophy. Hruz believes sustainable healing often requires addressing the brain and body together.
At its core, VIVA Wellness was designed to feel different – rooted in safety, respect and thoughtful care. Through her leadership, Hruz continues to challenge health care norms, demonstrating that modern wellness care can be clinically sound, deeply human and truly transformative.
“I created VIVA Wellness so people could feel seen, heard and genuinely cared for – where modern medical weight loss and integrative wellness therapies meet.”
