14 Ways to Celebrate 414 Day 2021

Happy 414 Day, Milwaukee! Today you’ll find food pairings, special sales, cocktail specials, free beer and more.

1. Virtually Live Milwaukee Day

WEDNESDAY AT 5:30 P.M. | ONLINE EVENT

This event is run by the official Milwaukee Day Festival team. They’re bringing you performances by Hughes Family Band, Mo City, Dramatic Lovers (from X-Ray Arcade), NilexNile (feat. 39tharchitect), Emmit James, Jayk, Mark Waldoch and HorseForce DJ. To watch live, go to Virtually Live Milwaukee Day at 5:30 p.m.

2. MKExpanded 414DAY Digital Festival

WEDNESDAY-SUNDAY | ONLINE

In addition to the Virtually Live Milwaukee Day, Milwaukee Day is partnering with MKExpanded to bring a digital festival that runs April 14-18. There will be 32 performing artists, 20 DJ sets, 20 producer sets, three panels, one film, a community clean-up/food-drive effort and a protest.

3. Subscribe to MilMag for $4.14

ALL DAY | ONLINE

We may be biased, but you’ll be hard pressed to find a better 414 Day deal. For just $4.14 you’ll get a one-year subscription. That’s 12 magazines! This offer is good for new subscribers, gift subscriptions and renewals, too. To claim your offer, go to milwaukeemag.com/414sale

4. Free Gothic Milwaukee Tours

WEDNESDAY AT 7 P.M. | DOWNTOWN MILWAUKEE

Learn about the legends of Milwaukee on this Gothic Milwaukee walking tour. You’ll hear about the ghosts of our city’s past and more. This is a ticketed, masked event. Send an email to iseeghosts@gothicmilwaukee.com with the subject line 414 Day Tickets to get a pair of tickets. ​

5. Bucks and Brewers Play

WEDNESDAY AT 12:40 P.M. AND 7 P.M. | MULTIPLE LOCATIONS

MKE’s two hometown teams are playing this 414 Day. The Brewers face off against the Cubs at AmFam Field at 12:40 p.m., and the Bucks have an away game agains the Timberwolves at 7 p.m.

6. Deals at Milwaukee Boot Company

WEDNESDAY FROM 10 A.M.-8 P.M. | 234 W. FLORIDA ST. NO. 160

Milwaukee Boot Company is running a one-day promotion in honor of 414 Day. You can get 25% off any regular-priced items in store. The store will be open longer than usual, too, from 10 a.m.-8 p.m.

7. Elwood’s 414 Day Bash 

WEDNESDAY AT 2 P.M. | 1111 N. WATER ST. 

Elwood’s Liquor & Tap is hosting a 414 Day celebration with a takeover from Eagle Park Brewing and food from Pigtailz MKE. There will also be live art from Banjo + Party Collins and a livestream with Khek + Phatboy. 

8. Bottle House 42 Celebration

WEDNESDAY FOR 4-9 P.M. | 1130 N. NINTH ST.

Glass + Griddle is getting a new name, menu and focus. Under the new brand, Bottle House 42, the restaurant and event space is relaunching this 414 Day. To celebrate the new name as well as Milwaukee, they’re throwing a celebration featuring $4.14 cocktails, an open mic, tailgating activities, bonfires and swag giveaways.

9. Historic Milwaukee 414 Sale

WEDNESDAY-SATURDAY | ONLINE

The star of this four-day sale are Historic Milwaukee’s neighborhood posters. Those plus the James Steeno Socialist Mayor magnets and the Milwaukee Water Works North Point mugs are just $4.14. They have other sale items, too. Find all of their offers here

10. Walk by City Hall 

ALL DAY| 200 E. WELLS ST. 

On Monday, City Hall unfurled a massive 414 Day Flag. It’s hanging from the balcony. If you missed the ceremony but would still like to see it, take a walk downtown to check it out. 

11. 414 Food Pairing 

WEDNESDAY | 2273 S. HOWELL AVE.

This event is brought to you by dream team Egg & Flour Bay View and 414 Milwaukee. They are reimagining a a classic Milwaukee food pairing: the beer and the brat. You can get a free 414 beer and a Wisconsin bratwurst in a Blackshoe baguette with cheddar sauce, carmelized onions, chives and sauerkraut for $15. 

12. Free 414 Day Beer at Nomad World Pub

WEDNESDAY AT 4:14 P.M. | 1401 E. BRADY ST. 

The Nomad World Pub and 414 Milwaukee are pouring free 414 Beer for any Milwaukeean who’s received either one or two doses of the COVID-19 vaccine shot and presents a valid CDC vaccination card. 

13. Activity Bar Round Robin 

WEDNESDAY FROM 7-9:30 P.M. | MULTIPLE LOCAITONS

Milwaukee’s activity bars – AXE MKE, NorthSouh Club, Splash Studio and Nine Below – are putting together a round-robin event. There will be a $4.14 drink menu for participants. The event is limited to 28 groups of four people for social distancing reasons. The cost is $14 per person in a group of four. 

14. Black Restaurant Week

ALL WEEK | MULTIPLE LOCATIONS

While not technically a 414 Day event, we would be remiss if we didn’t recommend you go out and support Milwaukee’s Black-owned restaurants today. Twenty local businesses are participating, and the lineup will make your mouth water. Read all about it here

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Allison Garcia is the Digital Editor for Milwaukee Magazine.