The Sugar Maple Is Hosting a Wes Anderson Pop-Up

This February, the Bay View bar is paying tribute to the acclaimed director.

Everyone knows The Sugar Maple is a normal bar. What this pop-up presupposes is … maybe it isn’t?

For those you that didn’t get that clumsy Royal Tenenbaums reference – The Sugar Maple is hosting a Wes Anderson-themed pop-up from Feb. 2-5.

The Bay View bar (441 E. Lincoln Ave.) will be paying tribute to the legendary movie director by transforming its space into “Wes Fest,” an immersive Anderson exhibition of sorts. That means new decor, a vendor fair, screenings of his films, music from his movies over the speakers (“Needle in the Hay” is such a good song.), locally-made, Anderson-themed art on the walls, and a costume competition – Expect to see some great Steve Zissous and Margot Tenenbaums.

The Sugar Maple, already known for its inventive cocktails, is also going to unveil a new lineup of quirky craft drinks inspired by Anderson’s work. With material like The Grand Budapest Hotel, Moonrise Kingdom and Rushmore to work with, we’re expecting some wild and whimsical stuff. 

Here are the official hours for the pop-up event, which is part of The Sugar Maples’ ongoing seasonal pop-up series:

  • Thursday, Feb. 2: 4-10 p.m.
  • Friday, Feb. 3: 4 p.m.-2 a.m.
  • Saturday, Feb. 4: Noon-2 a.m.
  • Sunday, Feb. 5: Noon-10 p.m.

Sojourn Mobile Restaurant and Catering will be serving food on Feb. 3-4. The costume competition will be on Feb. 3 from 7-9 p.m., with prizes for the top three costumes. And the vendor fair, peddling Anderson-themed items of course, will be on Feb. 4 from 12-6 p.m. 

The bar is currently accepting submissions from local artists who’d like their Anderson art hanging on the walls during the pop-up. The art submission deadline is Jan. 20, and any interested artists can contact The Sugar Maple on Instagram, @thesugarmaple, or email and 



Archer is the managing editor at Milwaukee Magazine. Some say he is a great warrior and prophet, a man of boundless sight in a world gone blind, a denizen of truth and goodness, a beacon of hope shining bright in this dark world. Others say he smells like cheese.