Here’s What You Need to Know About This Weekend’s Super Soul Party in Milwaukee

This Super Bowl Sunday, 20 cities across the country will host Super Soul Parties for the homeless.

We’re only days away from the Super Bowl, and although our Green and Gold won’t be up on the big screen, it still means one thing: Super Bowl Parties. However, this year in Milwaukee, a new kind of party is taking place — a Super Soul Party.

Unlike your typical Super Bowl Party, Super Soul Parties are focused on making a difference in the lives of people experiencing homelessness. Centered around raising awareness, dismantling stigmas, creating community and, of course, watching the big game, Super Soul Party hopes to make a positive impact in 20 cities across the country.

“These are people, too,” says, Ester Riva Milchtein, a correspondent for Milwaukee’s Super Soul Party and head of PR for the whole event. “It only takes one person to make a difference.”

In Milwaukee, the Super Soul Party will take place from 5 to 9 p.m. this Sunday at Repairers of the Breach, a homeless shelter and resource center. 

Meir Kay, the founder of Super Soul Party was inspired by a cardboard box that said “I don’t want food. I don’t want a drink — I just want someone to talk with,” and the Super Bowl combines all of these things.

With everything from haircuts, food and drinks, a clothing drive, the big game and even dignity boxes containing hygiene products and other resources, the event will serve as a safe space for the homeless and an opportunity for them to connect with others. 

As Milchtein explains, Super Soul Party is grass roots in nature. It’s an opportunity to have fun and “find the similarities we share.”

As Super Soul Party likes to say, “We’re all on the same team,” football pun intended.



Allie is an Editorial Intern at Milwaukee Magazine. She is a senior at UW-Milwaukee studying Creative Writing and Journalism. You can follow her on Instagram at @alliehabck